The science
Teeth are made up of an inner (Dentin) layer and a harder outer (Enamel) layer. Enamel is mostly translucent, so despite it being on the outside, it’s largely dentin that determines the colour of your teeth.
House Of Whites Gels Contain:
PAP
Phthalimidoperoxycaproic acid also known as (PAP) which is an ‘active bleaching agent’. PAP whitens the inner (dentin) layer whitening discoloured molecules inside your tooth and also removing stains on the harder outer surface (Enamel).
POTASSIUM NITRATE
Potassium nitrate desensitises nerves within the tooth so unlike other products on the market our gels will effectively protect against external stimuli, and work to prevent pain or sensitivity from occurring.
HYDROXYAPATITE
Hydroxyapatite is a major component and an essential ingredient for normal bones and teeth. Hydroxyapatite makes up the bones mineral and the matrix of teeth. It is hydroxyapatite that gives bones and teeth their rigidity. We have added a synthetic version into our whitening formula to replace any previously lost minerals from the tooth surface. This strengthens the protective layer of (enamel) and allows it to better protect the tooth’s inner layers (dentin), we have constructed our formula to ensure that our product not only strengthens, repairs, soothes and protects but it also whitens giving you the smile you have always desired.
This is why we our proud to be the UK’S No.1 brand when it comes to teeth whitening! We only use the best ingredients that are sourced, tried and tested before we offer them to our customers and we will always strive to make sure that our products are really something “to smile about”.